(541) 505-9020
520 Commercial St.
Eugene, OR 97402
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Down to earth, easygoing, Hobie’s a living embodiment of surf roots and waterman culture… “building them a toy and game to play with it.”
His company’s understated catchphrase says it all: “Have a Hobie Day.”
The man, Hobie, known by just one name worldwide, has an epic life story. This 12” x 9” hardcover book shows how it all came to be, and more, in 17 chapters with 300 pages, 120,000 words of text and 585 photographs and illustrations.
It was a hot summer day in 1950 and Hobie Alter and his friends had just graduated from Laguna Beach High School. Laying around on the beach, their talk turned to the topic on everyone’s mind: “What are we going to do with the rest of our lives?”
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